Put people – not product – at the center of everything you do

Business-to-business marketing is undergoing a much-needed makeover to better align to sales and business results. Old ways of thinking aren’t going to deliver the results needed. Whether your business now[…more]

 tag 10:48 am on September 21, 2017

tag talks! 1-on-1 with Fabio Orlando, Chief Creative Officer

Founder and CCO, Fabio Orlando talks about the evolution of a boutique agency and the value of taking creative risks. What is your role at tag? As founder and Chief[…more]

 tag 9:16 am on September 13, 2017

tag talks! 1-on-1 with Daniel Baker, Director of Social Media

Director of Social Media, Dan Baker, talks about the value of social media in the marketing mix. Tell me about your role at tag. I lead the social media department[…more]

 tag 9:45 am on September 5, 2017

You Belong at First Choice Haircutters

tag, First Choice Haircutters’ (FCH) longstanding AOR, has developed a fresh, transformative campaign for the brand. “You Belong Here” is a reflection of the emotional and functional benefits guests associate[…more]

 tag 11:03 am on June 26, 2017

tag wins Alert Ready, launches 2017 campaign

tag is building momentum in 2017 by winning the Alert Ready account in a multiagency review. Alert Ready, Canada’s national emergency alert system’s media awareness campaign, funded by Pelmorex Media Inc., (parent[…more]

 tag 10:03 am on May 11, 2017

tag wins Clover Leaf Seafoods

Toronto, ON (April 4, 2017) Clover Leaf Seafoods has awarded tag their business, to develop two new consumer campaigns in 2017. Seeking a fully integrated campaign, Clover Leaf enlisted tag[…more]

 tag 9:48 am on April 4, 2017

Marketing = Science + Gut Feeling

Computers and software are taking over many of our core tasks in marketing. Gut feeling can’t be dictated to or coded, though. However important hard science and analyses might be,[…more]

 tag 10:45 am on March 16, 2017

tag adds Ryobi and Extreme Pita

Toronto, ON (March 7, 2017) tag has acquired two new accounts, Ryobi and Extreme Pita. Ryobi, a TTI Group brand and one of the world’s largest and most innovative manufacturers[…more]

 tag 9:20 am on March 7, 2017

Ride Canada! tag & MMIC Celebrate Canada’s 150th

The Motorcycle & Moped Industry Council (MMIC) and Power Sport Services (PSS) have partnered with tag for a once in a lifetime opportunity to celebrate the beauty of Canada and[…more]

 tag 9:58 am on January 12, 2017

Feed your passion at the 2017 Motorcycle shows

Power Sport Services (PSS) and their creative and media agency, tag, have launched a new campaign for the 2017 Motorcycle Shows that embodies the undeniable feeling that riders share within[…more]

 tag 9:38 am on January 3, 2017
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Philips Logo, FCH Logo and Ricoh Logo

These brands achieved double digit growth by working with tag's truthology platform.

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