Toronto, ON – tag has launched a new website for High Liner Foods which serves to take their consumers into a stunning, and progressive website. The new website highlights the aspects of High Liner Foods that are most popular amongst their current customer base, but also acts as a guide for new users who want to gain a better understanding of how to make seafood part of their weekly family meal plan.
“It’s an exciting time for our company,” says Jeff O’Neill, VP Retail Sales & Marketing. “Our goal is to develop a dynamic, robust and user-friendly website that will deliver an engaging user experience and will be relevant to our users shopping experience, whether on their desktops, tablets or mobile devices.”
“Our relationship with High Liner Foods has a fantastic history and so it was incredibly important that we took a deep dive and looked into the shopping, eating and planning habits of families in order to create a platform that is engaging, user friendly, and ladders up to the High Liner Foods promise: Seafood for a vibrant life,” says Matt Orlando, President of tag. “Consumers want to visit a website that provides them with the information they need in as few steps as possible, and we feel we have achieved this successfully.”
To view the site, please visit: http://www.highliner.com
tag idea revolution is an integrated marketing communications agency, including advertising, communications and brand development. Using its truthology™ platform, tag generates revolutionary ideas driven by undeniable insights (the truth) to inspire groundbreaking creative thinking, spur change, overcome barriers, instigate reactions, and ultimately, produce compelling results.
About High Liner Foods:
High Liner Foods Incorporated is the leading North American processor and marketer of value-added frozen seafood. High Liner Foods’ retail branded products are sold throughout the United States, Canada and Mexico under the High Liner, Fisher Boy, Mirabel and Sea Cuisine labels, and are available in most grocery and club stores. The Company also sells branded products under the High Liner, Icelandic Seafood, FPI, Viking, Mirabel, Samband of Iceland and American Pride Seafoods labels to restaurants and institutions, and is the major supplier of private label value-added seafood products to North American food retailers and food service distributors. High Liner Foods is a publicly traded Canadian company, trading under the symbol HLF on the Toronto Stock Exchange.
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